Monetization: Shopify
Niche: Road Cycling
Price: $34,900
Summary of Business:
This Shopify hosted business is an eCommerce store that sells fun, cycling-themed products. It’s mission? To add an extra bit of joy into your cycling life!
Some items are gear to be used by cyclists such as photochromic (tint-changing) sunglasses, dog bone or heart shaped taillights, or a cat-themed cycling jersey.
Other products fall more into the category of cycling-themed gifts such as a bike-shaped bottle opener, bicycle-shaped pizza cutter or 1:10 scale models of road bikes and mountain bikes.
Also sold are cycling-themed t-shirts that are designed in-house.
The store sells unique products that can’t be found anywhere else, such as cycling caps with eyewear holes (so the cap stays flush to your head), or the best-selling photochromic bifocal sunglasses for farsighted cyclists.
Included in the sale is the fully built Shopify website, 4400 units of inventory (retail value $131,000), linked Facebook and Instagram accounts with more than 1000 followers, Zoho business mail account and a customer list containing more than 3800 email addresses.
Inventory is stored and shipped by ShipBob from its Grapevine, Texas location. Printify handles creation of T-shirts (print-on-demand) and shipping. Order processing and fulfillment is automated with both ShipBob and Printify.
All products except t-shirts are sourced from China. Seller will provide buyer with a complete inventory source list.
The store is being sold because the owner is a caregiver for an elderly parent and doesn’t have time to operate it.
The store has great potential to reach an underserved niche, cycling enthusiasts. It is estimated that 51.4 million Americans rode a bike in 2021. Cycle Journey will appeal to a significant percentage of them. The store could easily be extended to serve the European and Australian markets as well. Because of its automated fulfillment model, the store is easily scalable.
This is a great opportunity for someone skilled in Facebook or SEO marketing. The owner struggled to scale Facebook marketing successfully and the store is not yet SEO optimized.
Proof of Earnings:
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The Money Nomad Marketplace will not be handling the transfer of this business, prospective buyers will be connected directly to the selling party. Money Nomad Marketplace can hold the funds if desired.
