Established Amazon FBA Brand in Home Improvement Tools
Founded in 2021, this Amazon FBA brand in the home and equipment niche specializes in a range of 13 SKUs focused on home improvement tools. With a strong presence across the UK and EU, the business has established consistent sales momentum, generating 36% of revenue in the UK, 42% in Italy, 10% in Spain, and the remainder across other European markets. The company is fully enrolled in Amazon Brand Registry 2.0, giving it protection and enhanced brand-building capabilities. Products are sourced from four reliable suppliers, ensuring stability and flexibility in the supply chain. Operations are streamlined, requiring just 4 hours per week from the owner, mainly to oversee PPC campaigns and manage inventory orders. With established positioning in multiple European markets, reliable supply relationships, and a lean operational structure, this business is well-suited for a buyer seeking a low-maintenance FBA opportunity with room for expansion through additional SKUs, new geographies, and increased marketing investment.
Avg. Monthly Revenue
$15,955
Avg. Monthly Profit
$2,928
Tech Stack
Amazon
Assets Included
• Amazon Seller Central account (with 8 SKUs) • Trademark • Supplier Relationships • Social media accounts/pages (Facebook, Instagram) • Primary domain and all site content/files • Secondary Domains
Growth Opportunities
• Expanding product range – Introducing additional SKUs within the home improvement category to increase market share and average order value. • Expanding geographically – Scaling beyond the UK and EU into other marketplaces such as the US or additional international regions. • Enhancing marketing – Investing further in PPC and external traffic channels to boost visibility, rankings, and overall sales velocity. • Diversifying sales channels – Expanding beyond Amazon by listing products on Shopify, eBay, Walmart, and other third-party marketplaces, creating new revenue streams and reducing reliance on a single platform.
Business Risks
• An increase in Amazon ad pricing could make the ads unprofitable. • Amazon can suspend or cancel your FBA account due to a breach of its terms of service (ToS).
Work & Skills Required
• Requiring minimal owner involvement – Requiring just 4 hours per week, primarily focused on overseeing PPC campaigns and placing inventory orders.
Support Offered
The Seller is willing to offer 30 days of email support and/or calls to ensure a smooth transition for the Buyer.
Reason for Selling
The Seller wishes to focus on other business opportunities.
Asking Price
$76,125