Amazon FBA Businesses for Sale

Summary An innovative athletic design company specializing in differentiated sporting goods and intellectual property. The business pioneered glow-in-the-dark lacrosse balls and tennis balls, bringing new possibilities to traditional sports. With an established e-commerce storefront, a U.S. patent application associated with its leading product, and an additional unreleased invention in the prototype phase, this is an opportunity to acquire an operating business with significant potential for retail expansion and product development. Business Highlights - **Innovative products:** Glow-in-the-dark sporting goods and recreational sports accessories. - **Intellectual property:** Patent-pending leading product and an additional unreleased invention in the prototype phase. - **IP insurance:** Intellectual property insurance intended to help protect against copycats, subject to policy terms. - **Established online presence:** Existing e-commerce storefront at nwathletics.us. - **Lean operations:** Approximately 2–3 hours of owner involvement per week. - **Growth potential:** Opportunities to expand into retail, wholesale, distribution, and licensing. Financial Overview | Metric | Amount | | Revenue | $98,951.59 | | Net profit | $14,812.07 | | Net profit margin | 14.97% | | Owner operating time | 2–3 hours/week | The 6X profit multiple is represented by the pending US patent, conversations with investors to license the product in retail stores, and the intellectual property insurance to control the market against competitors. Intellectual Property & Growth Opportunities The leading product accounts for approximately 50% of revenue and 80% of profit, according to owner-provided figures. The business also includes an additional product invention that has not yet been commercially launched and remains in the prototype phase. A new owner can pursue expanded retail distribution, sporting goods partnerships, wholesale accounts, licensing agreements, and commercialization of the additional invention. We also have a brand new product currently in prototype phase that will be the first of its kind when sold. A new owner will be able to launch this new product, automatically adding more revenue and profit to the already successful business. Ideal Buyer & Transaction This opportunity may suit a sporting goods company, distributor, entrepreneur, or strategic acquirer looking to acquire an existing product brand, intellectual property, and an established online business. The owner is seeking a buyer to take over operations and lead the next phase of growth. The final transaction scope—including the brand, website, inventory, product designs, intellectual property, and supplier relationships—will be defined during negotiations. Qualified buyers are invited to inquire for additional information.

This business sells premium silicone ice block molds designed specifically for ice baths, cold‑plunge routines, and recovery therapy. The product solves a real problem in the cold‑therapy niche: users need large, dense ice blocks that last longer, cool water faster, and reduce the cost and hassle of buying bagged ice. The molds are made from high‑quality silicone and include an upgraded, reinforced lid — a feature not commonly found in competing products. This lid improvement makes the product more durable, easier to use, and more premium, creating a clear differentiation in the market. The brand operates fully through Amazon FBA, making it simple to manage with minimal daily involvement. With stable suppliers, consistent landed costs, and strong customer demand driven by the growing cold‑plunge trend, the business has solid potential for expansion through additional mold sizes, bundles, and complementary accessories.

Established in 2018, Winners BG LLC is a mature Amazon e-commerce operation with nearly eight years of selling history across both FBA and FBM. This is not a newly launched store or a single-product business — it is an established general e-commerce operation with years of product testing, sales history, sourcing experience, fulfillment processes, and extensive SKU-level performance data already built into the business. Over its recent 24-month operating period, Winners generated approximately $449,000 in revenue, including individual months exceeding $60,000 and $70,000 in sales. The business has successfully sold branded consumer products across multiple everyday categories and has demonstrated the ability to generate meaningful volume across a broad product base. A major asset of Winners is the depth of its product history. Historical Amazon reports contain performance data across more than 1,000 distinct ASINs, with hundreds of products generating sales. This provides a buyer with a substantial library of previously researched, listed and market-tested products rather than requiring product discovery to begin from zero. The business has produced multiple proven high-performing ASINs. The top three documented ASINs alone generated more than $162,000 in historical product sales, including one product with approximately $92,000 in sales and nearly 4,000 units ordered. Recent operating activity was intentionally reduced as the owner shifted focus to other business ventures and personal priorities. For the right buyer, Winners represents an opportunity to acquire an established Amazon operation with years of sales history, proven products, sourcing and fulfillment processes, and extensive historical performance data — and build sales volume again rather than starting an Amazon business from scratch.

Established European multi-channel e-commerce business with a proven sales history since 2023, operating through Shopify, Amazon and several other European marketplaces. The business focuses primarily on two strong product categories: retro gaming and wellness/recovery products, with retro gaming being one of its most established niches. Our retro gaming products target mainly adults in their 40s and 50s who grew up playing classic arcade and console games and are now purchasing these products for nostalgia and entertainment. We have built significant experience in this niche, with proven products, established suppliers and a strong sales history across European markets. The business also has an established range of wellness and recovery products, including pressotherapy equipment, providing additional diversification beyond gaming. From 2023 to 2025, the business generated consistent sales through Shopify, Amazon and other marketplaces. In 2026, operations were intentionally scaled down and most advertising campaigns were stopped due to the owners having less time available to manage the business. The reduction in current sales is therefore primarily the result of significantly reduced advertising and owner involvement. The business is being sold for personal reasons and represents an opportunity for a new owner to acquire an established e-commerce operation rather than starting from scratch. The business includes an established Shopify store, marketplace presence, proven products, supplier relationships, product photography and content, customer base, operational know-how and existing inventory. The current owners can also provide transition support to the buyer. There is significant potential to grow the business by reactivating advertising, expanding the existing product ranges, developing email marketing to the existing customer base, increasing activity across current marketplaces and expanding into additional international markets. This opportunity would be particularly suitable for an existing e-commerce operator or entrepreneur who can dedicate more time to marketing and scaling an already proven business.

Trademarked Amazon FBA Pet Brand for Small Dogs | Brand Registry, Established Listings, $19,000 Business Overview WRTZ is an established, trademarked Amazon FBA pet brand focused on toys and accessories for small dogs. Launched in late 2024, the business generated approximately $256,956 in trailing twelve-month (TTM) ordered product sales and $26,720 in TTM net proceeds. Net proceeds represent Amazon disbursements after advertising spend, but before cost of goods sold (COGS) and other operating expenses. They should not be interpreted as net profit. On a fully loaded basis, including COGS and other listed expenses, the accompanying profit and loss statement shows a net loss for the period. Qualified buyers can review the detailed P&L and supporting financial records. The business has historically operated with approximately 1–2 hours of owner involvement per week. Amazon FBA handles fulfillment, shipping, customer service, and returns. WRTZ is currently selling through its remaining inventory across two active product lines: portable dog water bottles and mini tennis balls. The automatic ball launcher, previously a higher-priced product in the portfolio, has sold through its remaining inventory and is no longer being reordered. Key Financials TTM Ordered Product Sales: $256,956 TTM Net Proceeds (before COGS and other operating expenses): $26,720 Average Monthly Ordered Product Sales: $21,413 Average Monthly Net Proceeds (before COGS and other operating expenses): $2,848 Net Proceeds Margin (before COGS and other operating expenses): Approximately 10.4% The ordered product sales and net proceeds figures are calculated on a different basis from the income and net result shown in the P&L. Buyers should review the accompanying financial records to evaluate historical operating expenses and profitability. Operations & Products WRTZ sells pet products through Amazon FBA, with Amazon handling fulfillment, shipping, customer service, and returns. The product portfolio has focused on small-dog toys and accessories, with established sales history across the brand’s Amazon listings. Portable Dog Water Bottles Four variations: Blue, Teal, Lavender, and Black. The Blue variation is covered by a Letter of Authorization from the design patent holder permitting the sale of remaining inventory through January 1, 2027. The authorization does not permit reorders. Future production or sales rights have not been confirmed. Mini Tennis Balls A 12-pack listing with established sales history and remaining inventory. There is currently no active supplier in place, so a buyer wishing to continue the product line would need to establish sourcing. Automatic Ball Launcher Previously part of the product portfolio. Remaining inventory has sold through, and the product is no longer being reordered. Current Inventory Remaining inventory consists of: Portable Dog Water Bottles: 1,143 units Blue: 287 Teal: 299 Lavender: 255 Black: 302 Mini Tennis Balls: 79 packs Estimated landed cost of remaining inventory: approximately $9,700. Inventory is not included in the $19,000 asking price. Inventory terms will be negotiated separately with the buyer. Growth Opportunities Potential opportunities for a new owner include: Product expansion: Exploring additional mini tennis ball pack sizes, such as 24-packs and 36-packs, subject to establishing a supplier and validating demand. Complementary products: Developing additional toys and accessories aligned with the existing small-dog brand positioning. Existing brand assets: Building on the established Amazon presence, registered trademark, storefront, and existing product content. Operational optimization: Reviewing advertising strategy, product-level economics, pricing, and inventory management to improve operating efficiency. These are potential opportunities for a new owner, not guaranteed results. Any continuation of the water bottle product line should account for the existing authorization limitations. Assets Included Existing Amazon product listings Registered WRTZ trademark Amazon Brand Registry enrollment, subject to applicable transfer requirements Amazon storefront Existing listing content and creative assets, where transferable Historical sales and financial records Post-sale transition support and training. Asking Price & Transaction Terms Asking Price: $19,000 The asking price covers the business and its included assets. Remaining inventory is excluded and will be negotiated separately. Estimated landed cost of remaining inventory is approximately $9,700. Post-sale transition support and training are included.

An established brand in the military and defense-themed toy category — aircraft carriers, battleships, submarines, army figures, and multi-piece playsets — with 20+ years in the toy industry and 15+ years selling continuously on Amazon. The business began merchant-fulfilled, transitioned to a mixed FBA model in 2014, and today fulfills nearly all Amazon orders through FBA, with an established storefront on Walmart WFS. The catalog spans 20+ active ASINs plus seasonal listings, including multi-component bundles assembled from individual component SKUs — a structure developed over years that lifts average order value 14.5% and gross profit per unit 9.6% above single-item listings. What distinguishes this business is not the current run rate. It is the position. This is a category with little direct competition on Amazon and, to the owner's knowledge, no dedicated military-themed toy brand on Walmart. It has been run by one operator throughout, with only light Amazon PPC, with no Walmart advertising, a direct-to-consumer site that has sat idle since 2025, and no dedicated effort behind the Walmart storefront. The business has reached its present size largely on organic demand. A buyer arrives at a defended position in an underserved niche, with both channels open and neither advertised near its potential. Channel mix. Across the full 24-month window, Amazon accounts for approximately 93% of unit volume and 91% of revenue, with Walmart at 7% of volume and 9% of revenue. The mix is shifting: over the most recent twelve months Walmart's revenue share rose to 12.1% of the Amazon + Walmart total, as Walmart grew 75% year over year while Amazon declined 22%. The Amazon decline reflects three factors: softer discretionary spending, higher tariffs, and — significantly — Amazon's children's-product compliance backlog. Across 2024 and 2025, listings were deactivated for missing compliance documentation despite correct documents having been submitted; Amazon's review capacity could not absorb the volume, and dedicated resolution channels were not in place until early 2026. Walmart, which was unaffected by the Amazon compliance backlog, grew 75% over the same period — the same products, sold to the same customers, on a platform without the interruption. Walmart also carries better unit economics: inbound shipping to WFS has been cheaper than to FBA, and because the platform is still building out its marketplace, storage and inventory fees run materially below Amazon's. The result is that Walmart delivers a higher net margin per unit on identical product. Trailing 24-month performance (July 2024 – June 2026), fully documented: Amazon units sold 21,000+ Amazon product sales $870,000+ Amazon COGS at landed cost $355,000+ Amazon product gross margin 59% Walmart gross sales $80,000+ Walmart contribution (transferring SKUs, after fees and landed COGS) $13,000+ On-hand inventory at documented landed cost $40,000+ (approx. 3,200 units) On earnings. After all operating expenses and documented add-backs, trailing 24-month seller’s discretionary earnings are approximately $3,203, or about $133 per month — $6,746 in the twelve months to June 2025 and a loss of $3,542 in the twelve months to June 2026. Earnings are made in December; the other months run at a loss. Full month-by-month figures and the complete add-back schedule are provided under NDA. Financial history. In 2023, Amazon and Walmart sales were $788,656 across the full catalog, including listings that are not part of this sale. The drop since then traces to specific, documented events rather than a slow decline. A complete four-year financial package is available under NDA: year-by-year profit and loss for 2023 through August 2026, a full seller's discretionary earnings derivation with every add-back sourced to a specific P&L line, ADP payroll records separating owner compensation from employee wages, the filed 2023 federal return, a 47-invoice inbound freight analysis, and 50 reconciled Walmart payment statements. Serious buyers receive unrestricted access to all of it. On price. Rather than set a fixed asking price, the seller invites offers. Trailing earnings are modest relative to the assets, so the business is offered on its assets and position — inventory at documented landed cost, a 15+ year Amazon account, a registered trademark, an open Walmart channel, and a supplier relationship that handles compliance and importing. This is an all-cash transaction: the full purchase price is payable at closing. The seller is not offering earnouts or seller financing. Every figure traces to source documents, including a per-ASIN landed-cost derivation and an advertising spend audit trail reconciled to the Amazon Advertising Console.

High-Converting Amazon FBA Hygiene Brand | 20.4% CVR | Established Listings & B2B Potential OVERVIEW: Established Amazon FBA hygiene brand operating in the health, personal care, travel and outdoor hygiene categories, with two active core products on Amazon US. The business has several years of operating history, established Amazon listings with 450+ combined customer reviews, a long-standing supplier relationship, registered brand assets, and a 20.4% conversion rate (Unit Session Percentage). The business offers an incoming owner an established foundation rather than a new product launch: existing listings, reviews, sales history, supplier relationships, product content, Brand Registry, and supporting compliance documentation are already in place. The financial history reflects two different operating periods. During Sep 2024–Aug 2025, when inventory availability was stronger, the business generated $158,441.19 in gross revenue and $26,393.85 in Operating Profit / SDE. Performance in the following period was materially affected by inventory constraints, supply-chain conditions and limited working capital available for inventory replenishment, resulting in periods where products—particularly the Disposable Urinal Bags—were unavailable for sale. This operational context is an important factor when comparing the year-over-year revenue and unit volume. PRODUCT PORTFOLIO & DIRECT LISTINGS: Product 1 – Absorbent Emesis Bags with Absorbent Powder ASIN B0CJVPGN3X Rated 4.7/5 stars with 225+ reviews. Active sales history since Feb 2024. The product incorporates absorbent powder designed to solidify liquid contents, providing additional differentiation within the broader emesis-bag category. Product 2 – Disposable Urinal Bags ASIN B09971H3Q4 Rated 4.4/5 stars with 230+ reviews. Active sales history since Jan 2022. Seller Performance: 5.0/5.0 Seller Feedback rating with established Amazon sales history. KEY VALUE HIGHLIGHTS: • 20.4% Conversion Rate: Strong Unit Session Percentage across established product listings. • Established Listings: Two mature Amazon listings with 450+ combined customer reviews and multi-year operating history. • Amazon Brand Registry: Registered brand with established listing content and brand assets. • Established Supplier Relationship: Long-standing manufacturing relationship supporting both core products. • B2B & Government Procurement Potential: Form 889 documentation maintained, supporting eligible Amazon Business and government procurement opportunities. • Product Liability Insurance: Active product liability insurance maintained. • Existing Business Assets: Product content, photography, A+ Content, supplier relationships, operational knowledge and supporting documentation available as part of transaction, subject to definitive sale agreement and applicable platform requirements. FINANCIAL PERFORMANCE Sep 2024–Aug 2025 (12 months): Gross Revenue: $158,441.19 Operating Profit / SDE: $26,393.85 COGS: $31,487.53 Units Sold: 6,594 sets - Emesis Bags: 4,719 - Urinal Bags: 1,875 Sep 2025–Sep 2026 (13 months): Gross Revenue: $86,806.40 Operating Profit / SDE: $12,647.91 COGS: $18,290.83 Units Sold: 3,611 sets - Emesis Bags: 2,861 - Urinal Bags: 750 Combined 25-month performance: Gross Revenue: $245,247.59 Operating Profit / SDE: $39,041.76 COGS: $49,778.36 Units Sold: 10,205 sets Detailed monthly financials and supporting Amazon reports are available to qualified buyers during due diligence. PERFORMANCE CONTEXT: The difference between the two periods should be viewed in the context of inventory availability rather than as a like-for-like comparison of two fully stocked operating periods. During Sep 2024–Aug 2025, the business operated with stronger inventory availability and generated $158,441.19 in revenue from 6,362 sets sold. During the subsequent period, working capital available for inventory replenishment was more limited, while supply-chain conditions also affected inventory planning and availability. This resulted in stockouts and periods of reduced inventory, including an extended out-of-stock period for the Disposable Urinal Bags. As a result, the business had fewer units available for sale during the more recent period, with 3,611 sets sold from Sep 2025–Sep 2026. The historical results therefore provide a prospective buyer with visibility into both the performance achieved during a period of stronger inventory availability and the results during a period constrained by inventory and working capital.

It is a dietary supplement brand offering products such as NMN, Spermidine, Fisetin, and similar longevity-focused supplements. The brand operates in high-demand, high-growth categories, including longevity, cellular health, and overall wellness—areas that continue to receive significant attention from longevity experts. The business currently generates approximately $8,000–$10,000 in net profit per month after all expenses. The current asking price is based on a 20× multiple of net profit, although the valuation is not final and is open to negotiation. The business is currently shifting its focus towards organic sales and has been doing a great job with this strategy. It has also received Amazon's Choice recognition for its product. To be more transparent, it requires an investment of at least $5,000–$10,000 USD to stabilize sales completely at $7,000–$10,000 USD in net profit per month. This makes the business potentially valued at above $300K in the upcoming five months. The new buyer will be shown on how to do it. It has a very high net profit margin of 70%–80% after all expenses, which is very rare in the dietary supplements niche. Despite being relatively new, the business is already established and operational, with significant potential for further growth. A buyer with the appropriate budget could also expand the product portfolio by launching additional longevity-focused supplements and scaling the existing brand. The current low valuation reflects the opportunity to introduce 10 or more additional products within the same category and potentially build the business to a much higher valuation. We are open to discussions with serious potential buyers and would be happy to negotiate towards a deal at an acceptable offer price. We can accept upfront offers at closing of up to $100K, as this allows room for the buyer to invest around $5,000–$10,000 USD to stabilize the business at $7,000–$10,000 USD in net profit per month. The new buyer will be guided through recorded video calls to ensure that this investment is directed correctly, which is extremely important to help achieve these numbers within 15–20 days after the sale of this brand. We can provide all proofs and any documents related to the business for the buyer to double-check and conduct their due diligence. Proof of funds availability must be shown. Only serious buyers should contact us for due diligence! Happy to help!

Founded in 2021, this Amazon FBA brand in the home and equipment niche specializes in a range of 12 SKUs focused on home improvement tools. With a strong presence across the UK and EU, the business has established consistent sales momentum, generating 36% of revenue in the UK, 42% in Italy, 10% in Spain, and the remainder across other European markets. The company is fully enrolled in Amazon Brand Registry 2.0, giving it protection and enhanced brand-building capabilities. Products are sourced from four reliable suppliers, ensuring stability and flexibility in the supply chain. Operations are streamlined, requiring just 4 hours per week from the owner, mainly to oversee PPC campaigns and manage inventory orders. With established positioning in multiple European markets, reliable supply relationships, and a lean operational structure, this business is well-suited for a buyer seeking a low-maintenance FBA opportunity with room for expansion through additional SKUs, new geographies, and increased marketing investment.

SYPS Hydration is an eCommerce brand selling compact water dispensing systems that refrigerate, filter, and dispense water at a desk, bedside, dorm room, or office. The core products combine a mini-fridge, water reservoir, filtration, and electric dispensing into a single unit — no plumbing required. The brand has been featured on Prime Video's Buy It Now and has validated demand across multiple customer segments: bedside hydration, work-from-home setups, dorm living, accessibility and elderly care, and small-space living. The business sees strong Q4 seasonality — Q4 2024 generated over $62,000 in revenue across all channels. A buyer acquiring now would be positioned ahead of the 2026 holiday season. The business sells across Amazon (FBA + FBM), Shopify DTC, and additional marketplaces including Walmart, eBay, and Etsy. Supplier relationships are established, product development is done, and the eCommerce infrastructure is fully built out. This is structured as an asset sale — the buyer acquires all listed assets, not the legal entity or its liabilities. The sale includes the brand, Shopify store, Amazon and marketplace seller accounts, all supplier relationships, existing inventory (~$40K at cost), product designs, UGC and content assets, and all marketing assets. The company also holds a U.S. patent on a water-dispensing lamp design — this IP may be included in the sale for the right offer. The core water dispenser line has strong unit economics with improving margins as the business shifts toward DTC. A buyer could grow this business by improving site conversion (currently well below benchmark), launching email marketing to an existing 1,900+ subscriber list that has never been emailed, expanding the replacement filter and accessories line, and scaling paid acquisition on a proven product.

Ecom Launch is a turnkey Amazon business management company that helps clients launch and scale eCommerce stores without having to manage day-to-day operations themselves. Since 2020, our team has helped launch and manage 150+ stores by handling supplier sourcing, product research, account setup assistance, inventory management, order fulfillment support, customer service, and ongoing store operations. Clients provide the startup capital while our experienced team manages the backend operations. Our business benefits from recurring management revenue, established systems, a trained team, and a growing client base, creating a scalable service business in the eCommerce industry.

Steepy is an established Amazon FBA brand operating in the laptop stand and computer accessories category. The brand has been live since 2018 with active Brand Registry, registered trademark, and presence across four Amazon marketplaces (US, CA, MX, EU). The brand operates a portfolio of 50+ active SKUs across multiple colors and pack configurations, with the Black Matte 1pk serving as the anchor product driving approximately 31% of revenue. The business is operationally light, requiring only 3–5 hours per week to maintain current performance, and has recently expanded its review base by 300–400 verified reviews through the Amazon VINE program in Q4 2025. The sale is motivated by a strategic decision to consolidate focus on different lines of business. The brand is being sold with full inventory, all intellectual property (trademark, Brand Registry), digital assets (logos, brand guidelines, product photography, videos), and a 30–60 day handover period included.